Personal Branding
Part 1 (4-5 minutes)
Directions: Answer naturally and directly. Aim for 2-3 sentences per answer.
- Topic: Your Hometown
- Where is your hometown?
- Is it common for young people from your hometown to move away for opportunities?
- How does your hometown influence your identity?
- Topic: Online Presence
- Do you think about how you appear online?
- What is the difference between how you act online versus in person?
- Do you use different social media platforms for different parts of your life?
- Topic: Self-Improvement
- What is a skill you are currently trying to learn?
- How do you track your personal goals?
- Do you think it’s important to have a personal “brand”?
Part 2 (3-4 minutes)
Directions: You have 1 minute to prepare and should speak for 1-2 minutes.
👉 Describe a person who has built a strong personal brand.
You should say:
- Who the person is
- What they are known for
- How they present themselves to the public
and explain why you think their personal brand is successful.
Part 3 (4-5 minutes)
Directions: Discuss the broader themes. Give extended answers (4-6 sentences).
- Why has personal branding become so important in the modern world?
- What are the risks of focusing too much on one’s personal brand?
- How can a strong personal brand help someone’s career?
- Is personal branding about being authentic or about marketing oneself?
- How has social media changed the way people build their personal brands?